It's funny that i don't really mind the game mechanics. I like the smaller squad. The new base design. Removal of some of the tedious micromanagement stuff.
But i admit i just can digest the visual style and art of the game. Could be worse tough ( i.e. XCOM).
Firstly. The weapon fire style is just to much glitzy. There's too much of everything. I trully reminds me more of a epilepsy party than anything else.
Please tone down the visuals.
Secondly. The UI is way to imposing. It look as if it was part of the player rather than just a help. The lines are way too thick there's too much of it. Seriously, at times i can be hard to visually differentiate between what is the UI and what is part of the firefight.
IMO the UI should be as slender as possible and minimalistic in design.
Now it feels cluttered.
Thirdly. I despise the clique animations of aliens and the sounds are also quite face palming. Please remove them or town them down.
As Solomon already said, the target audience are somewhat older players, so why invest in a design that is fit for 13 y.o.? Really, i have no clue why this decision was made.
The mutons for instance are nowhere close to the slender original version. Their armor reminds me of japanese manga, which is silly as hell.
To be honest from the videos i saw, i felt no immersion, just a random fest of weird color pallets, over the top action sequences and alien taunts.
Oh and i've watched the movie GI joe and i kinda liked it, but the action sequences weren't as popmpous as transformers for instance.
So please i beg of you, do something about the visuals. Make them more vigorous but slender at the same time. Again, mass effect comes to mind or crisis. Both of these games have clique action scenes but at no time they feel silly. Xcom EU on the other hand looks quite silly.
P.S. Except the base, leave that as it is because it's awesome.
P.S. #2 The ThinMan is a joke IMO. It looks silly, it's logically silly (infiltrator? what is he going to infiltrate, a freak show?).
P.S. #3 GI joe along with Batman: beginning ported the comic book style to the film way better than Xcom EU does. So if anything use them as inspiration.
I really don't mean to trash you, because the game might be quite good, but i hate your artist and visual designer. Hire me, i'll work free of charge!